This motion design film promotes the launch of Roc, the first mineral-paper bag.
The film for VersoPack
VersoPack
VersoPack is a specialist in personalized packaging and professional wrapping. It holds the exclusive rights to a revolutionary new type of packaging, produced with a mineral material (calcium carbonate), which has the distinction of being fully recyclable and biodegradable.
This 100% ecological bag was given a launch worthy of a Hollywood blockbuster, with a motion design film that looks like an epic trailer.
An epic motion design film
The film sets a mysterious mineral mood, then reveals, one by one, the strengths of the new material developed for this bag. Among other things, it sets out to break the negative image of the plastic bag, and to highlight all the ecological virtues of this granite-based material: a manufacturing process requiring only a very low water consumption, no wood, and no chlorine.
In short, a solution for the future, launched in France by VersoPack.
A few images from the film
