Emmanuel Stern, founder of OneDirect, the number 1 in business telephony, asked us to produce a film for an exceptional greetings campaign celebrating the new year 2008!
An animated, personalizable greetings card
Produced in 2008, this greetings card harnessed Flash technology to achieve extremely advanced personalization of the animation, so as to touch and involve the card’s recipient as much as possible.
The rebirth of personalizable content
Since the demise of the Flash plugin, it was no longer possible to enjoy this card’s interactivity. But in 2023, the 3TOON studio set out to bring personalized animated cards back to life, and you can once again try the personalized version of the card with your own details! With, as a bonus, the narrator’s voice performed by the fantastic Gérard Dessalles! (The card and its form are in French.)
Click one of the buttons below to discover the card personalized with your name!
The e-mailing campaign: massive and personalized
In collaboration with Emmanuel Stern and marketing director Emmanuelle Tellier, we created the character of Ambassador One, who comes to present his best wishes in spectacular, highly personalized fashion.
With the look and feel of an American blockbuster trailer, this animation demonstrates what a greetings campaign can become when made with humour, imagination and ambition!
The OneDirect film, converted to video
A glimpse of the personalizable card’s storyboard
A dozen shots as planned in the storyboard of the Cosmos 2008 e-card for OneDirect.
